https://cosmeticschinaagency.com/how-to-sell-cosmetics-in-china-guide/ Cosmetics China Health care product Fri, 22 Jul 2022 02:38:03 +0000 hourly 1 https://wordpress.org/?v=6.3.2 https://cosmeticschinaagency.com/how-to-sell-cosmetics-in-china-guide/#comment-50771 Mon, 15 Nov 2021 01:04:06 +0000 http://cosmeticschinaagency.com/?p=8021#comment-50771 Step 1: enter the Chinese market.
As of 2021, China has become one of the largest cosmetics market in the world right after the USA. To add on this great take by GMA, the following are some ways to enter this lucrative market-
1) Know your demographic. The majority of consumers in China are millennials, so emphasizing trendy brands is important for businesses who want to sell products there. You can also tailor your marketing strategy towards other different demographics, such as rural or elderly people if you have a product that benefits them too.
2) Expand distribution channels- there are an abundance of distribution channels operating in mainland China which can be leveraged by foreign companies for greater distribution.
3eCommerceExamples include e-commerce websites like Taobao, Tmall and so on

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